Who exactly is using CBD? And Why? And How?
Well, that answer might surprise you.
33% of Americans have tried CBD at least once. According to 2020 polls, CBD user demographics lean young. The age group with the highest percentage of consistent CBD use are 18-29 with 20%. This does decrease with age. 16% of people ages 30-49 use CBD, 11% of the 50-64 age group are CBD users, and 8% of people 65 or older partake in using CBD.
Why does CBD use seem to decrease with age? There are quite a few misconceptions about CBD resulting in people never trying it. They either do not trust the product or manufacturer, they think CBD will make them high, or they believe it just will not help them. Here at ZuRI CBD, we take part in third-party testing to ensure our products are exactly what we say they are without bias. Also, CBD is not going to get you high because it is not marijuana. Lastly, millions of people have found the effects of CBD to be helpful to them.
Why are people using CBD to begin with? This varies. Most people take CBD for pain, anxiety, stress, and sleep issues. This is followed by use of CBD for arthritis, depression, and migraines/headaches. A small number of people also use CBD for skin issues, for their pets (although this percentage is growing) and other mental health conditions.
How are people using it? The top winner for topical application is with lotions and balms; followed by sprays, soap, bath items, skincare, and patches. Using CBD orally is the most popular with gummies with a close second of oil tinctures followed by capsules, food, vape, and drinks.
In conclusion, the main group of people using CBD are Gen Z and Millennials using it for anxiety and stress issues. That is... for now.
These statistics can always change because as the education of CBD increases, the amount of people (regardless of age) will also increase. Here at ZuRI CBD we are here to make the journey an easy one to take. The world of CBD use is just beginning.